Discovered Book
Voice Customer Experience Chapter Sources
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Anti-Glass Slipper
Antonia Saint NY was launching a technology that would allow you to capture video images of your feet but assumptions, past experience, and bias would have dramatically changed the course of their business.
Ashley Isaacs, The High-tech Heel & Flat Campaign That Took Kickstarter By Storm, ProductHype
Voice Device Usage
There are 7 voice device platforms. When we talk about voice many people limit the use cases to smart speakers and smartphones but don't forget about the car, wearables and the other device platforms that voice assistance can be used.
Voicebot.ai - Voice Assistant Consumer Adoption Report 2018,
Voice Activities
With new behaviors, come new touchpoints. Imagine the potential opportunities to engage with your shoppers in a meaningful way when we are in the middle of all of these different activities. Here are some of the activities people are doing when they activate and engage with their voice assistants.
Voicebot.ai - Voice Assistant Consumer Adoption Report 2018,
PG Cruises
Paul Gauguin Cruises sells incredible luxury cruises. They are once-in-a-lifetime cruises through the South Pacific Islands. These are bucket list trips that would be life long memories for your and your family. They are uh-mazing!
Voice Assistant Usage on Smartphones
Once people become accustomed to using their voice, they use it more and more on a daily basis and the numbers continue to climb. 70% of smartphone owners have used their voice assistant in 2018. Up from 56% in 2017.
Voicebot.ai, Voice Assistant Consumer Adoption Report 2018
Smartphones vs Smart Speakers on Voice
As more data is becoming accessible about voice, it is valuable to understand where your shopper is and isn't. Do they own an Alexa or Google Home? Apple or Samsung phones? Each provides a different voice assistant experience.
Voicebot.ai, U.S. Smart Speaker Consumer Adoption Report 2018
Smart Speakers Usage
There are limitless opportunities to create new customer experiences and behaviors with your shoppers. Here are the most common smart speaker behavior and how frequency people seem to exhibit those behaviors.
Voicebot.ai, U.S. Smart Speaker Consumer Adoption Report 2019
Shoppers Want in Store
Voice is not taking people away from your physical location; it's actually the opposite. When consumers use voice, 62% still choose a physical store shop in.
Voice Shopping Consumer Adoption Report, Voicebot.ai
Voice in Store
Consumers use online search to discover and understand new products online to support their buying journey. But Shoppers say they would love to have more in-store integration with digital and voice.
Voicebot.ai, Voice Shopping Consumer Adoption Report
Robocopy Conversational Academy
Conversation is the Experience. Check out Robocopy Conversational Academy if you're interested in taking the training to become a certified Conversation Designer. Learn more about the first Conversational training and certification for Conversational Designers.
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